Growing with Your Business
Client
United Nations Development
Programme (UNDP)
Country
Colombia
Services
Branding, Website y Animation
In 2022, the United Nations Development Programme (UNDP) launched a project to support local suppliers by connecting them to the production chains of major industries, as a way to strengthen the local economies of various regions in Colombia.
The Challenge
The objective was to create a series of graphic and audiovisual pieces that would capture attention and build trust among producers, there by encouraging their participation in the various activities planned throughout the country.
The Solution
We created a brand, a graphic style, an animated video, and a website focused on connection, business networking, and scalability. For this, we chose a flat graphic style, a vibrant and contrasting color palette, and a friendly and direct language.
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